Leffe Trade Event

Project Info

During october 2015, Lookaround Agency organised a trade event to present the new range of Leffe Royale, historical Belgian brand of Abbey beer. The theme chosen for the event was the narration of the distinctive features of Leffe brand and the value of the products of the new range, through the five senses. For our part we worked the elaboration of a creative theme on video to represent the sense of sight. The project ended with the creation of multimedia content in motion graphics and their reproduction inside an installation consisting of two monitors placed into two abstract structures inspired at shards of slate.

Project details

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