At Fruit Logistica in Berlin, the world’s leading trade show for the fruit and vegetable sector, Aelion curated a holographic digital signage installation for Altamura OP. The goal was to create a visually striking focal point within the stand, conveying the freshness and variety of the Piana del Sele’s produce through sophisticated, technological language.

Through 3D modeling of baby-leaf varieties and the use of cutting-edge holographic displays, we transformed the agricultural product into an immersive visual experience. We dedicated a holographic focus to the launch of the new “Selezione Oro” packaging, allowing visitors to explore the design and details of the packaging in three dimensions. This project combines technology and sustainability to stand out in the global agrifood market.